…To Create a Giant Community Footprint

by Suzanne Calvin

“How to Win Friends and Influence Opera Goers: the Next Generation edition” That’s what’s at stake when we talk about the never-more-urgent need for opera and the performing arts to create a strong and indelible community footprint. The task can be approached in a variety of ways from a number of different angles. But one thing is crucial: you have to have a plan. Here at the Dallas Opera, the “man with the plan” is General Director and CEO Keith Cerny, as revealed in part two and three of Marilee Vergati’s series on the Dallas Opera’s Leadership path--producing great entertainment while connecting us with the greater North Texas community through efforts like our enormously popular “campTDO,” a kind of opera boot camp for kids.  But for fun…No, really.  No one has to drop and give me twenty.

You can catch the first part of Ms. Vergati’s outstanding series for Dallas Dance Examiner right here

(Photo of campTDO kids and cast members from “Jack and the Beanstalk” courtesy of Luke McKenzie, Dallas Opera)

Suzanne Calvin, Manager/Director Media and PR

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